If you’re looking for an ecommerce consultant in London …
you already know the stakes are high.
You’re competing in one of the most advanced digital markets in the world – where ad costs rise fast, customers expect more, and every metric matters.
At eCommerce Smart, we help London-based ecommerce businesses cut through the noise. We work with scaling brands that need strategy, structure, and insight – not another agency retainer or set of generic reports.
You get senior-level consultancy that’s grounded in experience, not buzzwords. The result? Better decisions, clearer direction, and sustainable growth you can measure.
Ecommerce consultancy for London businesses
London’s ecommerce scene moves fast. It’s where ambitious startups grow into household names, and established retailers reinvent themselves online.
But that pace creates pressure – to scale efficiently, stay visible, and make marketing accountable.
We help you take control of that complexity. Our consultancy brings every channel – from SEO to paid media to retention – into a single, unified strategy that’s designed to grow revenue, not just traffic.

Ecommerce Strategy and Growth Planning
Our Ecommerce Growth Services bring structure and clarity to your growth plan.
We help you understand what’s driving results, what’s draining your budget, and how to align every part of your marketing with your business goals.
Discover how to scale sustainably in How to Scale an Ecommerce Brand Without Breaking Your Tech Stack

Paid Media and Acquisition
In London, ad competition is fierce – so precision matters.
Our Paid Media consultancy helps you manage campaigns with real accountability. We fix tracking, structure accounts for efficiency, and refocus spend on what actually drives profitable growth.
If your ROAS isn’t adding up, you’ll want to read How to Spot a Bad Google Ads ROAS (And What to Do About It)

Conversion Rate Optimisation (CRO)
When traffic is expensive, conversion is everything.
Our Conversion Rate Optimisation consultancy helps you understand user behaviour and improve your site’s buying experience.
We use real data – heatmaps, analytics, testing – to make small changes that deliver big gains. See what drives trust and purchase intent in our short guide – The Real Role of Social Proof in Ecommerce CRO (And How to Do It Right)

SEO for Ecommerce
London’s customers start their journey in search – and so should your strategy.
Our SEO for Ecommerce service builds long-term visibility through technical SEO, structured content, and product optimisation.
We focus on commercial search intent – the keywords that convert, not just the ones that rank. Explore best practices in The Complete Ecommerce SEO Checklist

Email, CRM and Retention
Smart ecommerce brands don’t just win customers – they keep them.
Our Email Marketing consultancy helps London businesses create data-driven retention flows in Klaviyo, HubSpot, dotdigital, and other CRMs and ESPs.
We design lifecycle emails that increase lifetime value and build customer loyalty. For some light guidance on timing and strategy, read Post-Purchase Email Flow: What to Send, When to Send It, and Why It Matters

Analytics and Performance
When every channel is active, your data can get messy fast.
Our Analytics and Reporting consultancy unifies your GA4, CRM, and ad data into dashboards that make sense.
You’ll see what’s really driving ROI and make confident, evidence-based decisions. See how to turn numbers into insight in How to Use Looker Studio to Visualise Your Ecommerce Funnel
Why London brands choose eCommerce Smart

We cut through complexity.

We’re independent.

We're ecommerce experts.

We’re outcome-focused.

1
We cut through, complexity

2
We’re independent
No retainers, no fluff – just strategic consultancy that delivers accountability and direction.


4
We’re outcome-focused
Every recommendation we make has a measurable commercial purpose.
Supporting London’s ecommerce community
We work with ecommerce and retail brands across London and Greater London, from early-stage startups to established online retailers.
Whether you’re refining a specific channel or rethinking your entire digital strategy, we’ll help you drive profitable, scalable growth – without unnecessary complexity.


Let’s talk about your ecommerce growth
If you’re ready to work with an Ecommerce and Digital Marketing Consultant in London who understands growth, data, and how to connect it all – let’s talk.
Contact us to arrange a consultation.