If you’re looking for an ecommerce consultant in Cardiff …
you’re likely balancing two challenges: growth and efficiency.
Maybe you’re investing more in ads but not seeing the same return. Maybe your Shopify store needs a smarter SEO strategy. Or maybe you simply want clarity around your digital performance and customer data.
At Ecommerce Smart, we work with ambitious ecommerce brands across Cardiff and South Wales to help them grow sustainably through evidence-led marketing and clear commercial strategy.
We’re not an agency – we’re an independent consultancy built for founders, marketing leads, and ecommerce teams who want straight answers and measurable results.
Ecommerce consultancy for Cardiff Businesses
Cardiff’s digital economy has evolved fast, with a thriving mix of creative startups, retailers, and D2C brands competing nationally and internationally..
We help those businesses refine their strategy, improve their marketing ROI, and build systems that scale.
Our consultancy covers the full ecommerce journey – from acquisition to conversion and retention – giving you the tools and data you need to grow confidently.

Ecommerce Strategy and Growth Planning
Our Ecommerce Growth Services are built around one goal: helping you make smarter decisions about where to focus.
We’ll analyse your sales data, marketing mix, and customer lifecycle to build a growth roadmap designed for sustainable revenue – not short-term spikes.
Discover how to structure your scaling plan in How to Scale an Ecommerce Brand Without Breaking Your Tech Stack

Paid Media and Acquisition
Our Paid Media consultancy helps Cardiff ecommerce brands improve ad efficiency across Google, Meta, and Shopping campaigns.
We prioritise profit over impressions, using analytics to ensure every pound spent generates measurable results.
If performance has plateaued, read How to Spot a Bad Google Ads ROAS (And What to Do About It)

Conversion Rate Optimisation (CRO)
Turning traffic into revenue is both an art and a science.
Our Conversion Rate Optimisation consultancy combines behavioural data, usability testing, and A/B experiments to unlock more conversions from your existing visitors.
Discover how to identify quick wins in The Real Role of Social Proof in Ecommerce CRO (And How to Do It Right)

SEO for Ecommerce
Your customers are searching – and your competitors are showing up first.
Our SEO for Ecommerce consultancy improves your visibility and conversion potential through better structure, technical fixes, and high-performing content.
Get practical advice in The Complete Ecommerce SEO Checklist

Email, CRM and Retention
Retention is where your profit lives.
Our Email Marketing service helps Cardiff brands build automated flows that increase repeat purchases and customer loyalty using platforms such as dotdigital, Klaviyo and HubSpot.
For inspiration, see Post-Purchase Email Flow: What to Send, When to Send It, and Why It Matters

Analytics and Performance
Most brands collect data – few know what to do with it.
Our Analytics and Reporting service turns your GA4, CRM, and paid media data into a single, actionable view of performance.
See how to visualise success in How to Use Looker Studio to Visualise Your Ecommerce Funnel
Why Cardiff brands choose eCommerce Smart

Local focus, national experience.

Independent consultancy, not an agency.

Ecommerce-first expertise.

Results you can measure.

1
Local focus, national experience

2
Independent consultancy, not an agency
We’re strategic partners, not service sellers. Everything we deliver has clear commercial logic.

3
Ecommerce-first expertise
Shopify, Magento, WooCommerce – we optimise whichever platform you use.
If you’re considering a change, read Shopify vs WooCommerce: Which Platform Is Best for Scaling Brands?

4
Results you can measure
From revenue growth to improved customer lifetime value, our work delivers outcomes that matter to your bottom line.
Supporting Cardiff and South Wales
We work with ecommerce brands throughout Cardiff, Newport, and South Wales, offering consultancy remotely or on-site.
Whether you’re scaling a local retail brand or managing multi-channel operations, we’ll help you build a digital growth strategy that works.


Let’s talk about your ecommerce growth
If you’re ready to work with an Ecommerce and Digital Marketing Consultant in Cardiff who focuses on data, strategy, and real commercial growth, we’d love to hear from you.
Contact us to arrange a consultation.